I’m an independent freelance designer helping startups and forward-thinking brands launch websites, turn brands into digital design systems, and build digital with soul.

I work at the intersection of brand, creativity, and technology - with clients like Google, TikTok, Fussy, Lick, and even a few rockstars like Paul McCartney. I lead projects end-to-end - from winning pitches and planning, to guiding design teams and getting hands-on from concept to delivery. I’m fluent in tech speak, bridging the gap between design vision and build reality.